12 Minute Trading
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Our Mission:

To empower and educate investors to take control of their financial future by learning to sell options for consistent monthly income.

The 12 Minute Trading Story

In the world of finance, they say that "necessity is the mother of invention." And just like the birth of many remarkable businesses, products, and services, 12 Minute Trading was born out of sheer necessity.

Meet Dave Lukas, the visionary behind 12 Minute Trading journey. Dave was in the throes of building his first large company, dedicating 80-90 hour weeks to it. As his company grew, so did his determination to secure a prosperous future for his family. At the time, Dave and his wife were in the process of adopting their daughter, and Dave, despite having limited extra funds, was resolute in his quest to create additional income to ensure his daughter's financial well-being. However, there was a crucial caveat: he simply didn't have the time to sit in front of a trading screen all day while building his empire.

One day, Dave stumbled upon a revelation that changed everything. While exploring various trading strategies to supplement his income, a light bulb moment occurred. He realized that the majority of people who buy stocks or options tend to either lose money or break even. Astonishingly, this revelation still holds true today. The chances of profiting from a trade by merely purchasing a stock or option are roughly 33%, given that the market can move in multiple directions – up, down, or stay the same.

In that transformative instant, Dave asked himself a pivotal question: "If buying provides only a 33% chance of success, who are the individuals belonging to the 67% category, and how can I be one of them?"

Dave's epiphany was profound. He recognized that the "sellers" held a natural advantage with their 67% odds stacked in their favor. Driven by this newfound insight, Dave embarked on a journey to master the art of becoming a seller in the market. The result? The birth of the groundbreaking 12 Minute Trading strategies.

But Dave's story doesn't end there. Along his journey, he crossed paths with Doc, who had uncovered the same powerful truth and dedicated his trading endeavors to options selling. After years of working together in various capacities, Dave invited Doc to become the lead instructor at 12 Minute Trading, solidifying their partnership.

Together, Dave and Doc have imparted their invaluable knowledge to thousands of students worldwide, guiding them on how to generate consistent cashflow through options trading. Now, it's YOUR turn to seize the opportunity for financial success!
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Are you ready to embark on your own journey towards financial freedom? Join us at 12 Minute Trading today and unlock the door to a brighter financial future.

Creating More Possibility & Freedom Through Trading

Thousands of Students Mentored on 5 Continents
Over 45 Years of Combined Trading Experience
90+% Win Rates

Dave M. Lukas, Founder

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Dave is a seasoned entrepreneur, bestselling author, and founder of 12 Minute Trading.  He is committed to empowering the stock and options trading community. Boasting two decades of expertise, he has devised a strategy for achieving "professional trader income" with minimal time commitment. As the force behind The Misfit Entrepreneur podcast, Dave's global impact is evident through features in Forbes, INC, Yahoo! Finance, and more. His companies have been listed on the Entrepreneur 365 and INC 5000 List, highlighting his success. With an impressive 90%+ annual win rate, Dave transparently shares his track record since 2013, influencing and guiding thousands worldwide.


Dave is also the author of the best-selling book, "The Ten Year Career:  How to Retire Young, Wealthy, and Fulfilled."

Doc Severson, Lead Instructor

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Doc has been trading the market in one form or another since the mid-1990's, when his fundamental knowledge of the Tech industry led to great performance trading Tech stocks... however his experience with the subsequent downturn and lack of performance in "professionally managed" funds convinced him that he needed better education in the topic, and to assume command of his own financial destiny. Ultimately he settled on Equity Options as his chosen specialty, and has been trading them as a professional self-directed trader since the mid 2000's. Around this time, word got out of Doc's ability to explain the "complex" and he's been helping mentor other traders ever since.  To date Doc has mentored over 10,000 traders around the world.

Doc is also the author of the best-selling book, "Hacking the Holy Grail:   The Trader's Guide to Cracking the Code of Profitability."





Write us at [email protected]

Be advised, that all information is issued solely for informational purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy, nor is it to be construed as a recommendation to buy, hold or sell (short or otherwise) any security.
The principals of, and those who provide contracted services for 12 Minute Trading and D & L Distribution LLC
  • are neither registered Investment Advisors nor a Broker/Dealer.
  • are not acting in any way to influence the purchase of any security.
  • are not liable for any losses, or damages, monetary or otherwise, that result from the content of any written materials, or any discussions.
  • may own, buy, or sell securities provided in written materials or discussions.
  • have not promised that you will earn a profit when or if you purchase/sell stocks, bonds, or options.
You are urged to consult with your own independent financial advisors and/or broker before making an investment or trading securities. Past performance may not be indicative of future performance. Securities, provided in written materials or discussed, are speculative with a high degree of volatility and risk.  Opinions, analyses and information conveyed, whether our own or based on sources believed to be reliable have been communicated in good faith, but no representation or warranty of any kind,, expressed or implied, is made including , but not limited to any representation or warranty concerning accuracy, completeness, correctness, timeliness or appropriateness. We do not necessarily update such opinions, analysis or information. All information should be independently verified.
All rights reserved. No duplication or transmission of the material included within except through express written , permission from D & L Distribution LLC, [email protected] 


12MinuteTrading.com is a division of D & L Distribution LLC, an Ohio Limited Liability Company
U.S. Government Required Disclaimer - Forex, futures, stock, and options trading is not appropriate for everyone. There is a substantial risk of loss associated with trading these markets. Losses can and will occur. No system, strategy,  or methodology has ever been developed that can guarantee profits or ensure freedom from losses. No representation or implication is being made that using the 12 Minute Trading methodology or strategy or the information in this letter will generate profits or ensure freedom from losses.

HYPOTHETICAL OR SIMULATED PERFORMANCE RESULTS HAVE CERTAIN LIMITATIONS. UNLIKE AN ACTUAL PERFORMANCE RECORD, SIMULATED RESULTS DO NOT REPRESENT ACTUAL TRADING. ALSO, SINCE THE TRADES HAVE NOT BEEN EXECUTED, THE RESULTS MAY HAVE UNDER-OR-OVER COMPENSATED FOR THE IMPACT, IF ANY, OF CERTAIN MARKET FACTORS, SUCH AS LACK OF LIQUIDITY. SIMULATED TRADING PROGRAMS IN GENERAL ARE ALSO SUBJECT TO THE FACT THAT THEY ARE DESIGNED WITH THE BENEFIT OF HINDSIGHT. NO REPRESENTATION IS BEING MADE THAT ANY ACCOUNT WILL OR IS LIKELY TO ACHIEVE PROFIT OR LOSSES SIMILAR TO THOSE SHOWN.



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  • SERVICES
    • 12 Minute Trading Weekly Advisory
    • Live Daily Income Trading Room
    • 12 Minute Trading Service Bundle
  • COURSES
    • 12 Minute Trading Fractal Energy Masterclass
    • 12 Minute Trading Zero DTE Masterclass
    • 12 Minute Trading Daily Cashflow Campaign Masterclass
    • 12 Minute Trading $100 a Day Masterclass
  • RESOURCES
    • FREE 5 Key Elements Ebook!
  • Commentary
  • ABOUT US
  • Student Login